Due diligence before buying an Instagram account protects your investment. This checklist covers every verification step serious buyers should complete.
Technical Verification
☑ Account creation date verified
☑ Follower authenticity checked (HypeAuditor/Modash)
☑ Engagement rate calculated (5%+ is ideal)
☑ Follower growth trend analyzed (SocialBlade)
☑ Post reach vs follower ratio verified
Content & History
☑ No copyright strikes or DMCA violations
☑ Content quality consistent
☑ No sudden niche changes
☑ Brand deals documented (if any)
Audience Quality
☑ Geographic distribution matches niche
☑ Age demographics align with content
☑ Low fake follower percentage
☑ Active comment quality (not bot comments)
Transfer Safety
☑ Seller has original email access
☑ Account not under review or restriction
☑ No active ads or payment methods attached